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IMC Annual Marketing Case Competition: A Challenge for Future Innovators

Sarah Jones

Mar 24, 2024

IMC students competed in the annual case competition, where teams tackled real-world marketing challenges presented by major brands. This year’s challenge focused on sustainability in digital advertising. The winning team received a mentorship opportunity with industry leaders, along with a $5,000 prize. Judges from leading agencies praised the innovative strategies and data-driven insights presented by the students.

IMC students competed in the annual case competition, where teams tackled real-world marketing challenges presented by major brands. This year’s challenge focused on sustainability in digital advertising. The winning team received a mentorship opportunity with industry leaders, along with a $5,000 prize. Judges from leading agencies praised the innovative strategies and data-driven insights presented by the students.

IMC students competed in the annual case competition, where teams tackled real-world marketing challenges presented by major brands. This year’s challenge focused on sustainability in digital advertising. The winning team received a mentorship opportunity with industry leaders, along with a $5,000 prize. Judges from leading agencies praised the innovative strategies and data-driven insights presented by the students.

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